Agar aap blogging me naye ho aur aapke blog par traffic nahi aa raha, to sabse badi wajah hoti hai galat ya bina keyword research ke content likhna.
👉 Keyword Research blogging ka foundation hota hai.
Is guide me aap sikhenge:
1 Keyword kya hota hai
2 Keyword research kyun zaroori hai
3 Free tools se keyword kaise nikaale
4 Low competition keyword kaise choose kare
5 Beginners ke common mistakes
Agar aap ye guide follow karte ho, to aapka blog Google me rank karne ke chances kaafi badh jaate hain 🚀
Agar aap AI aur blogging ke basics samajhna chahte ho, to pehle Artificial Intelligence ki puri jankari lena bahut zaroori hai. Is detailed guide me aap AI ke concept ko easy Hindi me samajh sakte ho:
Keyword Kya Hota Hai? (What is Keyword)
Keyword wo word ya phrase hota hai jo log Google par search karte hain.
Example
1 “keyword research kaise kare”
2 “blogging kaise shuru kare”
3 “AI tools for blogging”
👉 Jab aap apne blog me wahi words use karte ho jo log search kar rahe hain, tab Google aapka content dikhata hai.
Simple shabdon me:
Keyword = User ka sawal + aapka jawab
Keyword Research Kya Hai?
Keyword research ka matlab hota hai:
Aise keywords dhoondhna jo log search kar rahe ho, jin par competition kam ho aur jinse traffic aa sake
Keyword Research se aap jaan sakte ho:
1 Kitne log search kar rahe hain
2 Competition zyada hai ya kam
3 Kaunsa keyword beginner ke liye best hai
Keyword Research Blogging Me Kyun Important Hai?
Agar aap bina keyword research ke post likhte ho, to: ❌ Traffic nahi aata
❌ Post Google me rank nahi karti
❌ Mehnat waste hoti hai
Keyword Research ke fayde:
✅ Right audience milti hai
✅ Low competition me rank milta hai
✅ Fast traffic growth hota hai
✅ Adsense aur affiliate income ke chances badhte hain
👉 Isliye successful blogger hamesha keyword research se hi content likhte hain.
Keyword Ke Types (Beginners Ke Liye)
1️⃣ Short Tail Keywords
1–2 words ke hote hain
Competition bahut high hota hai
Example:
❌ Blogging
❌ SEO
👉 Beginners ke liye NOT recommended
2️⃣ Long Tail Keywords (Best for Beginners)
3–6 words ke hote hain
Competition kam hota hai
Rank karna easy hota hai
Example: ✅ “keyword research kaise kare blog ke liye”
✅ “new blog ke liye seo tips”
👉 Beginners ko hamesha long tail keywords target karne chahiye
Keyword Research Kaise Kare? (Step-by-Step)
Ab main aapko free tools ke saath exact process bata raha hoon 👇
Step 1: Apna Blog Topic Clear Karo
Aapka blog kis topic par hai?
1 AI
2 Blogging
3 SEO
4 Tech
5 Health
Example
Agar aapka blog AI & Blogging par hai, to aapka main topic ho sakta hai:
“AI tools for blogging”
Step 2: Google Suggest Use Karo (Free & Powerful)
1️⃣ Google open karo
2️⃣ Search box me likho:
keyword research
3️⃣ Google jo suggestions dikhaye, wahi real user searches hote hain
Example
1 keyword research kaise kare
2 keyword research free tools
3 keyword research for beginners
👉 Ye saare potential keywords hote hain.
Step 3: “People Also Ask” Section Use Karo
Google search karne par thoda scroll karo, aapko milega:
“People Also Ask”
Yahaan se aapko:
1 Questions milte hain
2 Content ideas milte hain
3 FAQ keywords milte hain
👉 In questions ko aap apne blog ke sub-headings bana sakte ho.
Step 4: Free Keyword Research Tools Use Karo
✅ 1. Google Keyword Planner (Free)
1 Search volume idea milta hai
2 Beginners ke liye achha hai
✅ 2. Ubersuggest (Free Version)
1 Keyword difficulty dikhata hai
2 SEO difficulty samajh aati ha
✅ 3. Ahrefs Free Keyword Generator
1 Long tail keywords milte hain
2 Question keywords milte hain
👉 In tools se aapko idea + direction mil jaati hai.
Aaj ke time me keyword research aur blog writing dono me AI tools bahut help karte hain. Agar aap best AI tools ke baare me detail me jaanna chahte ho, to ye complete guide zaroor padhiye
AI tools for writing blog posts
Step 5: Low Competition Keyword Kaise Pata Kare?
Beginners ke liye ye sabse important step hai 🔥
Simple Formula Follow Karo:
1 Search Volume: 100 – 1000
2 Keyword Difficulty: Low
3 Long Tail Keyword: Yes
Google Method (Best Trick):
1️⃣ Apna keyword Google me search karo
2️⃣ Top 10 results check karo
3️⃣ Agar:
Low quality content ho
New websites rank kar rahi ho
👉 To samjho keyword easy hai
Step 6: Final Keyword Select Karo
Har post ke liye:
1️⃣ Main Keyword
2️⃣ 4–6 Related Keywords
Example:
Main Keyword:
keyword research kaise kare blog ke liye
Related Keywords:
1 keyword research beginners guide
2 free keyword research tools
3 low competition keyword kaise nikale
Step 7: Keyword Ko Post Me Kaise Use Kare?
SEO ke liye keyword placement bahut important hota hai 👇
Keyword Use Karne Ki Best Jagah:
✅ Post Title
✅ URL
✅ First 100 words
✅ H2 / H3 Headings
✅ Image ALT Text
✅ Meta Description
❌ Keyword stuffing mat karo
❌ Naturally likho
Beginners Ki Common Keyword Research Mistakes
🔥 Hamesha long tail keywords choose karo
🔥 User intent samjho (search karne wala kya chahta hai)
🔥 Har post ek hi main keyword par likho
🔥 Patience rakho (SEO time leta hai)
Agar aap ChatGPT ka use karke SEO friendly blog post likhna sikhna chahte ho, to ye step-by-step guide aapke liye bahut useful rahegi:
Conclusion: Keyword Research Blogging Ka Game Changer Hai
Agar aap chahte ho:
1 Google se free traffic
2 Fast ranking
3 Blogging se earning
👉 To keyword research ko ignore mat karo.
Beginners ke liye:
Low competition + long tail keyword = Success
Agar aap daily 1 SEO optimized post publish karte ho, to 2–3 months me result dikhne lagta hai 📈
FAQs – Keyword Research Kaise Kare Blog Ke Liye
❓ Keyword research kya hota hai?
Keyword research ek process hai jisme hum ye dhoondhte hain ki log Google par kya search kar rahe hain, aur unhi words (keywords) par blog content likhte hain taaki traffic aaye.
❓ Beginners ke liye kaunsa keyword best hota hai?
Beginners ke liye long tail keywords best hote hain, jaise:
“keyword research kaise kare blog ke liye”
In keywords ka competition kam hota hai aur rank karna easy hota hai.
❓ Keyword research ke bina blog rank kar sakta hai?
Normally nahi. Bina keyword research ke likha gaya content aksar Google me rank nahi karta, kyunki wo user ke search intent ko match nahi karta.
❓ Free keyword research tools kaun-kaun se hain?
Beginners ke liye best free tools:
1 Google Keyword Planner
2 Google Search Suggest
3 People Also Ask
4 Ubersuggest (Free version)
5 Ahrefs Free Keyword Generator
❓ Low competition keyword kaise pata kare?
Low competition keyword pehchaanne ke liye:
1 Keyword 3–6 words ka ho
2 Search volume 100–1000 ke beech ho
3 Google ke top results me new websites rank kar rahi ho
❓ Ek blog post me kitne keywords use karne chahiye?
Ek blog post ke liye:
1 main keyword
4–6 related (supporting) keywords
kaafi hote hain. Keyword ko naturally use karna chahiye.
❓ Keyword stuffing kya hoti hai?
Jab ek hi keyword ko baar-baar zabardasti content me daala jata hai, use keyword stuffing kehte hain.
❌ Ye SEO ke liye harmful hota hai.